Why do men need a personal advisor for updating their image? According to Lawrence, "Men are highly unrepresented in the image market. Browse any magazine rack and you will find an endless number of women?s magazines with tips to be sexier, independent, successful, and enhance their image." The average guy doesn?t have this wealth of knowledge at his fingertips.

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For instance: a recent divorcee is looking to hit the dating scene or a mid-level manager is promoted to an executive. These men want to update their wardrobe and are looking for advice on how to be successful in their new environment. Now, they can turn to Image Quest for help.

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Through personal consultations, Lawrence will tap into the client's likes and dislikes to help build an image that was just waiting to be released. Image Quest transforms clients? image by supplying the confidence they need to accomplish career and business goals.

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For years, Al Lawrence, a psychology graduate, saw that the average guy needs help. He spent years working with high net-worth clients selling luxury automotives and clothing. His male fiends would ask advice on fashion and lifestyle. After years of counseling close friends, Lawrence decided to develop his wealth of knowledge into an advisory service for men: Image Quest.

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